I hosted Alon Levin, from Mamaya, for a webinar on everything you wanted to know about dynamic remarketing on Facebook – from setting up a campaign to advanced uses
Webinar Topics
– Campaign structure – catalog, feed, products, ads
– Facebook pixel and event tracking
– Strategy – what to advertise, to whom and when
– Creative – options and examples
– How dynamic retargeting fits into the marketing mix
– Advanced options – automation, integrating external data, complex creative